Marketing Research Questionnaire
This survey has been created in order to find out more about you the audience. We are creating a movie to target a specific audience; in order for us to make it to appeal to the audience we need to find out what the audiences interests are. Please circle the answer that appeals to you most.
1 Gender: Male Female
2 How old are you? _____________________
3 Rate these forms of media on how much you use them.
(1 meaning constant use and 7 meaning never use it)
Television Internet Cinema Mobile Phone
IPod/MP3 Games Console DVD
4 What television channels do you enjoy to watch?
(You may tick more than one box)
BBC1 BB2 BBC3 ITV1 ITV2 Sky One Channel 4 E4 Five
Other (please state): __________________
5 Please state 3 or more shows that you enjoy watching on television.
________________________________________________________________________________________________________________________________________________________________________
6 How often do you go to the cinema? (State how many times you visit in a month)
________________________________________________________
7 What genres of film do you enjoy watching?
Drama Comedy Horror Animation Action
Crime Fantasy Romance
8 Do you go to any music gigs?
Yes No If yes; how often: _________
9 What are your favourite music genres?
R’n’B Pop Hip hop Reggae Classical
Rock Punk Electro Rap
Thank you for taking this time out of your day to answer our questionnaire.
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